{"id":461,"date":"2014-03-17T12:32:44","date_gmt":"2014-03-17T12:32:44","guid":{"rendered":"http:\/\/reframe.sussex.ac.uk\/mediatico\/?p=461"},"modified":"2015-02-20T09:54:26","modified_gmt":"2015-02-20T09:54:26","slug":"i-look-sexy-but-sweet-notes-on-mario-maria-montez","status":"publish","type":"post","link":"https:\/\/reframe.sussex.ac.uk\/mediatico\/2014\/03\/17\/i-look-sexy-but-sweet-notes-on-mario-maria-montez\/","title":{"rendered":"&#8220;I look Sexy-but Sweet&#8221;: Notes on Mario and Maria Montez"},"content":{"rendered":"<p>Medi\u00e1tico\u00a0<em>is delighted to present below an essay on <em>Latina star of the 1940s\u00a0<\/em>Maria Montez, and Warhol superstar and drag pioneer Mario Montez by Roberto Ortiz,\u00a0an independent scholar. He is working on a book on female stardom in classic Mexican cinema and another on Latino icons and camp stardom (Intellect) that will dedicate a chapter to Maria Montez.&#8221;<\/em><\/p>\n<p style=\"padding-left: 60px;\">\u201cI adopted my name from her. She does everything with such fire\u2014nothing is pretended.\u201d<br \/>\n\u2013Mario Montez, 1967<br \/>\n\u201cI am sick and tired of those [publicity] photographs. They make me look like a smoldering fire.\u201d<br \/>\n\u2013Maria Montez, 1944<\/p>\n<p>I must have first come across the name of Mario Montez (1935-2013) sometime during grad school, but I didn\u2019t really pay attention to his work until much later, following a casual conversation with a scholar who had written about him. He spoke admiringly of Jos\u00e9 Rodriguez-Soltero\u2019s little-seen 1966 film <i>Life, Death and Assumption of Lupe Velez<\/i> and fondly of meeting its star, Mario Montez. When he described him, the adjective that stuck to my mind was \u201csweet,\u201d a word that I did not associate with being a member of New York City\u2019s queer underground arts scene in the 1960s.<\/p>\n<p>I was reminded of that last year while reading film critic <a title=\"Mario Montez, Warhol Superstar, Dies at 78\" href=\"http:\/\/www.blouinartinfo.com\/news\/story\/966735\/mario-montez-warhol-superstar-dies-at-78\" target=\"_blank\">J. Hoberman\u2019s obituary of Mario Montez<\/a>\u00a0\u00a0:\u201cMario was a sweet, unassuming, modest man, and once he went into character, every inch a star\u201d (2013).\u00a0 Hoberman\u2019s words also brought to mind a 1944 profile describing Dominican movie star Maria Montez (1912-1951), after whom Mario took his stage name: \u201cShe is a junior Dietrich, a sultrier Lamour. She is the best example of how to become a movie star without knowing a thing about acting. Her explanation: \u2018I look sexy\u2014but sweet\u2019\u201d (Mason 1944).<\/p>\n<p style=\"text-align: center;\"><a href=\"http:\/\/reframe.sussex.ac.uk\/mediatico\/files\/2014\/03\/1-Maria-Ali-Baba-1.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-462 aligncenter\" src=\"http:\/\/reframe.sussex.ac.uk\/mediatico\/files\/2014\/03\/1-Maria-Ali-Baba-1-300x165.jpg\" alt=\"1-Maria-Ali-Baba-1\" width=\"300\" height=\"165\" srcset=\"https:\/\/reframe.sussex.ac.uk\/mediatico\/files\/2014\/03\/1-Maria-Ali-Baba-1-300x165.jpg 300w, https:\/\/reframe.sussex.ac.uk\/mediatico\/files\/2014\/03\/1-Maria-Ali-Baba-1.jpg 470w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a><\/p>\n<p>Out of that brief description, I\u2019d like to single out a few points of kinship between Mario and Maria Montez: the comparison to established, glamorous and exotic Hollywood stars, the notion of being \u201cnon-acting\u201d stars, and the idea of looking \u201csexy\u2014but sweet.\u201d The first two attributes\u2014together with their foreign origins\u2014were among the chief reasons that most critics looked down on them. The third one was key to the ambiguous charisma that came through their films, photos and stills.<\/p>\n<p>Very few would have doubted Maria Montez\u2019s sexiness (she was a very popular WWII pin-up girl), but the image she conveyed was hardly one of \u201csweetness,\u201d at least not in the sense of personality. And while those who have met him say that Mario Montez was a sweet person, his kind of \u201csexiness\u201d would have most likely put off\u2014or at least troubled\u2014the fans of his namesake.<\/p>\n<p><a href=\"http:\/\/reframe.sussex.ac.uk\/mediatico\/files\/2014\/03\/2-Mario-1970s.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-medium wp-image-477\" src=\"http:\/\/reframe.sussex.ac.uk\/mediatico\/files\/2014\/03\/2-Mario-1970s-300x165.jpg\" alt=\"2-Mario-1970s\" width=\"300\" height=\"165\" srcset=\"https:\/\/reframe.sussex.ac.uk\/mediatico\/files\/2014\/03\/2-Mario-1970s-300x165.jpg 300w, https:\/\/reframe.sussex.ac.uk\/mediatico\/files\/2014\/03\/2-Mario-1970s.jpg 470w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a><\/p>\n<p>Born as Ren\u00e9 Rivera in Ponce, Puerto Rico, Mario Montez was considered the first drag \u201csuperstar\u201d of Andy Warhol\u2019s Factory, which he joined through artist and filmmaker Jack Smith (1932-1989). Rivera modeled repeatedly for Smith before making his screen debut as \u201cThe Spanish Lady\u201d in <i><a title=\"Flaming Creatures\" href=\"http:\/\/www.youtube.com\/watch?v=YrAlBrWpDSw\" target=\"_blank\">Flaming Creatures<\/a>\u00a0<\/i>(shot in 1962, released in 1963), where the director credited him as \u201cDolores Flores\u201d after Spanish folkloric movie star Lola Flores, but also evoking Mexican Dolores Del Rio. According to Montez, Smith wanted to re-name him for his next film (the unfinished<a title=\"Normal Love\" href=\"http:\/\/www.youtube.com\/watch?v=SNI9OgICJHk\" target=\"_blank\"><i> <i>Normal Love<\/i><\/i><\/a>, shot in 1963). He suggested taking the name of 1940s star Maria Montez, whom they both admired.<\/p>\n<p>Mario Montez became an active member of New York\u2019s experimental arts scene for the rest of the 1960s into the 1970s, but without indulging in its drug and alcohol-driven lifestyle. He was featured in numerous films by Andy Warhol and others, including Puerto Rican filmmaker Jos\u00e9 Rodr\u00edguez-Soltero and Brazilian visual artist H\u00e9lio Oiticica, who discussed Mario\u2019s performance style in the 1971 essay <a title=\"Mario Montez Tropicamp\" href=\"http:\/\/www.afterall.org\/journal\/issue.28\/mario-montez-tropicamp\">\u201cMario Montez, tropicamp.\u201d<\/a>\u00a0Montez was also a member of Charles Ludlam\u2019s Ridiculous Theater Company, where he acted and designed costumes under the label \u201cMontez Creations.\u201d<\/p>\n<p><a href=\"http:\/\/reframe.sussex.ac.uk\/mediatico\/files\/2014\/03\/3-Maria-Arabian-Nights-1.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-medium wp-image-471\" src=\"http:\/\/reframe.sussex.ac.uk\/mediatico\/files\/2014\/03\/3-Maria-Arabian-Nights-1-300x165.jpg\" alt=\"3-Maria-Arabian-Nights-1\" width=\"300\" height=\"165\" srcset=\"https:\/\/reframe.sussex.ac.uk\/mediatico\/files\/2014\/03\/3-Maria-Arabian-Nights-1-300x165.jpg 300w, https:\/\/reframe.sussex.ac.uk\/mediatico\/files\/2014\/03\/3-Maria-Arabian-Nights-1.jpg 470w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a><\/p>\n<p>Unlike most scholars, I didn\u2019t find out more about Mario Montez due to my interest in 1960s US avant-garde cinema. I\u2019d been researching the woman whose name he adopted. Given Jack Smith\u2019s fixation and Mario\u2019s adoption of her name, most of the little scholarly writing on Maria Montez is to be found within studies of experimental and\/or queer cinema. However, most scholars who admire Jack Smith\u2019s work clearly don\u2019t share his fascination with Maria Montez and seldom look beyond basic (and often mistaken) facts about her. Their appraisal of her relies on Jack Smith\u2019s appreciation in \u201cThe Perfect Filmic Appositeness of Maria Montez\u201d (1962) and \u201cThe Memoirs of Maria Montez\u201d (1963), essays that have more to do with Smith\u2019s artistic beliefs than with the Dominican star.[1. Fellow underground artist and Montez devotee Ronald Tavel has written an instructive account of Jack Smith\u2019s star worship of Maria Montez. Tavel (1997) notes that Smith wasn\u2019t interested in what the Dominican star was like off-screen but in what she could inspire through her films and publicity stills: \u201cIn 1965 he told me he was fascinated by my study of her as a human being, because his study, he proclaimed, was purely visual\u201d (95).]<\/p>\n<p>For most critics, Maria Montez is an otherwise irrelevant B-level Hollywood starlet, marginal even within studies about Latinos in US cinema, where Carmen Miranda reigns as the Latino Stereotype Queen of Classic Hollywood Cinema. The Brazilian performer has become the subject of multiple (and often redundant) academic articles, dissertations, biographies and a recent book-length study in which Maria Montez is wrongly listed as one of Carmen Miranda\u2019s B-level imitators (Shaw 2013). Within overviews of Latinos in US film, Montez is usually briefly discussed as a strikingly beautiful but vapid starlet whose main distinction is that <a title=\"Cobra Woman\" href=\"http:\/\/www.youtube.com\/watch?v=ydhyoYHvXXg\" target=\"_blank\"><i>Cobra Woman<\/i><\/a>\u00a0(1944) posthumously turned her into a gay camp icon.[2. As of this writing, the most thorough biography of Maria Montez, the lavishly illustrated <i>Mar\u00eda Montez, su vida<\/i> by Margarita Vicens de Morales, is only available in Spanish (2003; \u201ccentenary edition\u201d in 2012). Antonio P\u00e9rez Arnay\u2019s <i>Mar\u00eda Montez, la reina del <\/i>tecnicolor (1995), also vastly illustrated and in Spanish, is notable for the introductory essay by Catalonian writer Terenci Moix. Among the many brief overviews in English, there is a good encyclopedia entry by Frances Negr\u00f3n-Muntaner (2006).]<\/p>\n<p><a href=\"http:\/\/reframe.sussex.ac.uk\/mediatico\/files\/2014\/03\/4-Mario-Chumlum-1.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-medium wp-image-478\" src=\"http:\/\/reframe.sussex.ac.uk\/mediatico\/files\/2014\/03\/4-Mario-Chumlum-1-300x165.jpg\" alt=\"4-Mario-Chumlum-1\" width=\"300\" height=\"165\" srcset=\"https:\/\/reframe.sussex.ac.uk\/mediatico\/files\/2014\/03\/4-Mario-Chumlum-1-300x165.jpg 300w, https:\/\/reframe.sussex.ac.uk\/mediatico\/files\/2014\/03\/4-Mario-Chumlum-1.jpg 470w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a><\/p>\n<p>In his obituary, J. Hoberman suggests that \u201cMario was more of a Judy Holliday type,\u201d but the attributes that he proceeds to describe\u2014good-natured and girlishly enthusiastic, gracious hauteur, illuminated the screen\u2014could easily describe Maria, if one bothers to look beyond her screen roles. I\u2019ll admit that, while learning more about Latinos in US cinema, I initially dismissed the brief career of Maria Montez. It took me some time to look through and beyond her glamorous exotic image, especially since I didn\u2019t share the interest in her costumes and jewelry (\u201cthey\u2019re the most colorful\u2026 gorgeous jewelry, the detail too\u201d) that drew Jack Smith and Mario Montez to worship her.<\/p>\n<p>At first, Mario and Maria Montez come across as imitations or, worse, imitations of imitations. What\u2019s fascinating about them is that, upon closer inspection, they both turn out to be truly original. Despite bearing little physical resemblance, the adoption of Maria Montez\u2019s name was more fitting than Jack Smith or Ren\u00e9 Rivera could\u2019ve imagined.\u00a0 As a tribute to them, I share these brief observations about the late Puerto Rican artist and his Dominican muse.<\/p>\n<p align=\"center\">*\u00a0 *\u00a0 *<\/p>\n<p align=\"center\"><a href=\"http:\/\/reframe.sussex.ac.uk\/mediatico\/files\/2014\/03\/5-Maria-Atlantis.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-medium wp-image-480\" src=\"http:\/\/reframe.sussex.ac.uk\/mediatico\/files\/2014\/03\/5-Maria-Atlantis-300x165.jpg\" alt=\"5-Maria-Atlantis\" width=\"300\" height=\"165\" srcset=\"https:\/\/reframe.sussex.ac.uk\/mediatico\/files\/2014\/03\/5-Maria-Atlantis-300x165.jpg 300w, https:\/\/reframe.sussex.ac.uk\/mediatico\/files\/2014\/03\/5-Maria-Atlantis.jpg 470w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a><\/p>\n<p>1. The clich\u00e9d argument would be to say Maria Montez embodied the essence of drag performance (or, as Mario preferred to say, \u201cgoing into costume\u201d), that her attempts at embodying 1940s-style Hollywood glamour failed and that her failures (the bad acting, the B-level star status) revealed the constructed nature of gender and ethnicity.\u00a0 The still of Maria Montez featured in a recent book about Jack Smith seems to support that notion (Johnson 2012: 146). It\u2019s a strangely unflattering photo of Montez dressed as Antinea, the vamp protagonist of <a title=\"Siren of Atlantis\" href=\"http:\/\/www.youtube.com\/watch?v=3-T8DfVpH44\" target=\"_blank\"><i>Siren of Atlantis<\/i><\/a> (1949), her last Hollywood film and Smith\u2019s favorite. Her face is made-up and retouched so much (especially by the mouth and cheeks) that Maria does look like a drag queen. The costume also makes Montez (who reportedly tended to gain weight and died taking a weight-reducing bath) look heavier than usual and gives an unusual shape to her breasts (Maria infamously didn\u2019t like wearing bras, evident in her photos and films).<\/p>\n<p>Yet the actual film features some of Maria Montez\u2019s most flattering close-ups and her most popular <a title=\"Publicity Stills\" href=\"http:\/\/acertaincinema.com\/media-tags\/maria-montez\/\" target=\"_blank\">publicity stills<\/a> (whose originals can bid surprisingly high on eBay) are those that highlight her glamorous beauty, not any drag queen lookalike poses. A facile equation to drag queen-ism as deconstruction exercise would miss that the images of Maria and Mario Montez had an opposite effect. In their way, they normalized the artifice that surrounded them, rather than expose it as such. Although she would later claim to hate posing for sultry-looking publicity pictures, Maria could look surprisingly at ease while striking the most awkward seductive poses in revealing exotic costumes. In the words of Jack Smith: \u201cNobody could recline like Maria Montez\u201d (Tavel 2007).<\/p>\n<p><a href=\"http:\/\/reframe.sussex.ac.uk\/mediatico\/files\/2014\/03\/6-Mario-Normal-Love.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-medium wp-image-481\" src=\"http:\/\/reframe.sussex.ac.uk\/mediatico\/files\/2014\/03\/6-Mario-Normal-Love-300x165.jpg\" alt=\"6-Mario-Normal-Love\" width=\"300\" height=\"165\" srcset=\"https:\/\/reframe.sussex.ac.uk\/mediatico\/files\/2014\/03\/6-Mario-Normal-Love-300x165.jpg 300w, https:\/\/reframe.sussex.ac.uk\/mediatico\/files\/2014\/03\/6-Mario-Normal-Love.jpg 470w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a><\/p>\n<p>2. On July 1939 (two months after Carmen Miranda arrived from Brazil), Maria Montez moved from the Dominican Republic to New York City to pursue her dreams of Hollywood stardom. She was no stranger to the city, having traveled before with her Irish husband under the married name \u201cMary McFeeters.\u201d Drawing on their social acquaintances and her alimony, the future Maria Montez planned \u201cto be seen in the right places. I cultivated the acquaintance of columnists and photographers. I dressed to appear spectacular. The plan worked\u201d (Montez 1944).\u00a0 She supposedly worked as a model in New York, but Maria\u2019s true modeling career began one year later at Universal, posing extensively for the publicity department, which dubbed her \u201cThe Exhibitor\u2019s Pin-Up Girl.\u201d<\/p>\n<p>On 1944, Ren\u00e9 Rivera flew with his mother and other family members from San Juan to Miami on his way to join his father in New York City. As told to <a title=\"Interview with Marc Siegel\" href=\"http:\/\/artforum.com\/passages\/id=43473\" target=\"_blank\">Marc Siegel<\/a> (2013), that experience was so traumatic that he refused to travel by plane again and it wasn\u2019t until after \u201cconversations with my partner, Agosto [Machado], Harvey Tavel, my doctor and some friends\u201d that he decided to fly again to attend a 2009 Jack Smith retrospective in Berlin. Like his namesake, Rivera started his performing career modeling in New York.\u00a0 After a mutual friend introduced him to Jack Smith\u2019s photos, the future Mario Montez offered to pose for him, but as a female.<\/p>\n<p><a href=\"http:\/\/reframe.sussex.ac.uk\/mediatico\/files\/2014\/03\/7-Maria-Boss-Bullion-City.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-medium wp-image-482\" src=\"http:\/\/reframe.sussex.ac.uk\/mediatico\/files\/2014\/03\/7-Maria-Boss-Bullion-City-300x165.jpg\" alt=\"7-Maria-Boss-Bullion-City\" width=\"300\" height=\"165\" srcset=\"https:\/\/reframe.sussex.ac.uk\/mediatico\/files\/2014\/03\/7-Maria-Boss-Bullion-City-300x165.jpg 300w, https:\/\/reframe.sussex.ac.uk\/mediatico\/files\/2014\/03\/7-Maria-Boss-Bullion-City.jpg 470w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a><\/p>\n<p>3. Maria was 28 when she joined Universal Studios; Mario was around 27 when he shot <i>Flaming Creatures<\/i>.\u00a0 Though still young, they were at least five to ten years older than their fellow studio starlets or underground superstars. Their older ages explain in part why they approached their performing careers differently than their contemporaries. Maria was more sophisticated and calculating than the average Hollywood studio starlet while Mario kept his full-time day jobs and avoided getting caught in the drug excesses that prematurely ended the lives of other Warhol superstars.<\/p>\n<p>Their ages also added a layer of illusion to their performances. Both were in their thirties at the peak of their respective careers, though Maria took off eight years from her official biography and stuck to that version of her life story until her death. They both could photograph younger and successfully convey a youthful playfulness that made them come across as innocent or dumb.<\/p>\n<p><a href=\"http:\/\/reframe.sussex.ac.uk\/mediatico\/files\/2014\/03\/8-Mario-Flaming-Creatures.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-medium wp-image-485\" src=\"http:\/\/reframe.sussex.ac.uk\/mediatico\/files\/2014\/03\/8-Mario-Flaming-Creatures-300x165.jpg\" alt=\"8-Mario-Flaming-Creatures\" width=\"300\" height=\"165\" srcset=\"https:\/\/reframe.sussex.ac.uk\/mediatico\/files\/2014\/03\/8-Mario-Flaming-Creatures-300x165.jpg 300w, https:\/\/reframe.sussex.ac.uk\/mediatico\/files\/2014\/03\/8-Mario-Flaming-Creatures.jpg 470w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a><\/p>\n<p>4. Despite her reputation as Hollywood\u2019s Worst Actress (though I\u2019ve seen worse), Maria Montez was so successful in her off-screen performances as an exotic movie star that, back in the 1940s, rumors circulated that some true facts about Montez (her Spanish Caribbean origin, her accent) were made-up, while some false ones (her studied persona, some of her over-the-top quotes) were taken as truth.[3. As with Carmen Miranda, there is debate as to how much of Maria Montez\u2019s accent was self-conscious performance. However, Montez did have language problems and a lot of her \u201cbad acting\u201d comes from her efforts to properly enunciate the ridiculous dialogue of her films.] More recently, while discussing Jack Smith\u2019s appreciation of her \u201cbad acting,\u201d J. Hoberman (1997) has stated that: \u201cThe truth was that Montez was always herself\u2014her films were unintended documentaries of a romantic, narcissistic young woman dressing up in pasty jewels, striking fantastic poses, queening it over an obvious make-believe world\u201d (19).<\/p>\n<p>The fact that some critics believe that Maria Montez was really like her on-screen characters contradicts the notion of her being an unconvincing or atrocious actress. One recurring complaint by 1940s columnists was that none of her films conveyed Maria Montez\u2019s fascinating off-screen personality. Although Montez could look moronically wooden in her films, according to Joseph Cotten (who once hung out with her and Orson Welles in Venice), in real life the Dominican star was \u201ca vibrant and beautiful girl. Her wit was sharp, her laughter uninhibited\u201d (104).\u00a0 In his memoirs, her widower Jean-Pierre Aumont also notes that contrast: \u201cI\u2019d expected the same studied languor which she displayed on screen. Instead, I found her spontaneous, direct, and childlike\u201d (81).<\/p>\n<p><a href=\"http:\/\/reframe.sussex.ac.uk\/mediatico\/files\/2014\/03\/9-Maria-Cobra-Woman.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-medium wp-image-486\" src=\"http:\/\/reframe.sussex.ac.uk\/mediatico\/files\/2014\/03\/9-Maria-Cobra-Woman-300x165.jpg\" alt=\"9-Maria-Cobra-Woman\" width=\"300\" height=\"165\" srcset=\"https:\/\/reframe.sussex.ac.uk\/mediatico\/files\/2014\/03\/9-Maria-Cobra-Woman-300x165.jpg 300w, https:\/\/reframe.sussex.ac.uk\/mediatico\/files\/2014\/03\/9-Maria-Cobra-Woman.jpg 470w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a><\/p>\n<p>5. Maria Montez was thought of as being a delusional narcissist, infamously quoted as saying: \u201cWhen I look at myself, I am so beautiful I scream with joy!\u201d She denied ever saying that and explained that any hyperbolic statements about her own beauty were done only to seek publicity. Still, Universal built on that public image, giving her hyperbolic names (\u201cQueen of Technicolor,\u201d \u201cMaria the Magnificent\u201d), distributing sexually suggestive stills in exotic costumes and including scenes in which her characters narcissistically admired their beauty in mirrors. The publicity campaign was so successful that the image of the self-absorbed star has persisted posthumously, both in \u201cserious\u201d film histories and comical camp revivals.<\/p>\n<p><a href=\"http:\/\/reframe.sussex.ac.uk\/mediatico\/files\/2014\/03\/10-Mario-Banana.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-medium wp-image-487\" src=\"http:\/\/reframe.sussex.ac.uk\/mediatico\/files\/2014\/03\/10-Mario-Banana-300x165.jpg\" alt=\"10-Mario-Banana\" width=\"300\" height=\"165\" srcset=\"https:\/\/reframe.sussex.ac.uk\/mediatico\/files\/2014\/03\/10-Mario-Banana-300x165.jpg 300w, https:\/\/reframe.sussex.ac.uk\/mediatico\/files\/2014\/03\/10-Mario-Banana.jpg 470w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a><\/p>\n<p>Maria\u2019s main \u201cdelusion\u201d was not her narcissism (the truth is she\u00a0<i>was\u00a0<\/i>very photogenic), but her strong belief in astrology, to the point of consulting with her live-in astrologer before setting the dates for her wedding and the birth of her child. While that may sound extreme, Maria\u2019s beliefs in the stars and the afterlife are not as surprising when one considers she grew up in the Spanish Caribbean, where many claim to have had at least one\u00a0<i>espiritista<\/i>\u00a0or\u00a0<i>santero<\/i>\u00a0in the family. (Had she lived long enough, I can easily imagine an elder Maria Montez consulting a young Walter Mercado.)<\/p>\n<p>6. Maria Montez spent a year and half struggling to get noticed in Universal\u2019s B films before the studio finally \u201cintroduced\u201d her as a star of the South Seas adventure comedy\u00a0<i>South of Tahiti<\/i>\u00a0(1941). Despite her efforts to set herself apart, critics dismissed her as a \u201cpoor man\u2019s Dorothy Lamour.\u201d The true star-making role came a year later. The success of\u00a0<i>Arabian Nights<\/i>\u00a0(1942) launched a new and surprisingly resilient subgenre (the \u201ceastern\u201d or \u201csex [or tits] and sand\u201d film) and set the template for her next movies: exotic adventures with B-level cast and crew, but with higher budgets and production values, photographed in Technicolor and co-starring Jon Hall (Lamour\u2019s former leading man).\u00a0 Later on, the female lead of a \u201csex and sand\u201d film was considered \u201cthe Maria Montez role.\u201d<\/p>\n<p>As a Puerto Rican performer who played in drag in experimental US films of the 1960s and early 70s, Mario Montez represented the antithesis of the Hollywood stardom that Maria Montez sought. However, Mario\u2019s stage name was a continuous reference to the star system and his most famous performances were as Hollywood glamour girls, including Jean Harlow, Hedy Lamarr, Lana Turner, Marilyn Monroe and Lupe Velez. There was no star-making Mario Montez role (nothing akin to Holly Woodlawn\u2019s performance in\u00a0<i>Trash<\/i>\u00a0[Paul Morrisey, 1970]), but the short film \u201c<a title=\"Mario Banana No.1\" href=\"http:\/\/www.youtube.com\/watch?v=1Ku9sGT2Ugg\" target=\"_blank\">Mario Banana No. 1<\/a>\u201d (Andy Warhol, 1964) might be the closest equivalent.<\/p>\n<p><a href=\"http:\/\/reframe.sussex.ac.uk\/mediatico\/files\/2014\/03\/11-Maria-Gypsy-Wildcat.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-medium wp-image-489\" src=\"http:\/\/reframe.sussex.ac.uk\/mediatico\/files\/2014\/03\/11-Maria-Gypsy-Wildcat-300x165.jpg\" alt=\"11-Maria-Gypsy-Wildcat\" width=\"300\" height=\"165\" srcset=\"https:\/\/reframe.sussex.ac.uk\/mediatico\/files\/2014\/03\/11-Maria-Gypsy-Wildcat-300x165.jpg 300w, https:\/\/reframe.sussex.ac.uk\/mediatico\/files\/2014\/03\/11-Maria-Gypsy-Wildcat.jpg 470w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a><\/p>\n<p>7. Despite having a press agent and being under contract to a studio with a publicity department, 1940s newspapers ran stories describing Maria Montez as a \u201cself-made movie star.\u201d Mario Montez, on the other hand, has been generally perceived as a Jack Smith creation, though film scholar and curator Marc Siegel (2013), who is writing a book about him, warns that \u201cexisting accounts in the film and theater literature tend more toward half-truths, projections, and whimsy, than accurate representations of Montez\u2019s real life experiences and perspectives.\u201d<\/p>\n<p>Recently, however, some critics have started to grant more credit to Mario Montez, suggesting a more active participation while performing for Jack Smith and Andy Warhol (Cruz Malav\u00e9 2007). Mario\u2019s public appearances during the last four years of his life and the rediscovery of his starring role in fellow Puerto Rican Jose Rodriguez-Soltero\u2019s <i>Lupe<\/i> (1996) contributed to this reassessment (Gregg 2011; Ramos 2012; Crimp 2012).<\/p>\n<p><a href=\"http:\/\/reframe.sussex.ac.uk\/mediatico\/files\/2014\/03\/12-Mario-Carla-GayPower.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-medium wp-image-490\" src=\"http:\/\/reframe.sussex.ac.uk\/mediatico\/files\/2014\/03\/12-Mario-Carla-GayPower-300x165.jpg\" alt=\"12-Mario-Carla-GayPower\" width=\"300\" height=\"165\" srcset=\"https:\/\/reframe.sussex.ac.uk\/mediatico\/files\/2014\/03\/12-Mario-Carla-GayPower-300x165.jpg 300w, https:\/\/reframe.sussex.ac.uk\/mediatico\/files\/2014\/03\/12-Mario-Carla-GayPower.jpg 470w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a><\/p>\n<p>8.\u00a0 <i>Cobra Woman<\/i> (filmed in early 1943, released in 1944) is considered <i>the<\/i> Maria Montez classic. However, I would argue that <i>Gypsy Wildcat<\/i> is the most exemplary of her films at Universal Studios. The \u201cwildcat\u201d on the title has more to do with her off-screen personality than with her character.\u00a0 Given Maria\u2019s \u201chellcat\u201d reputation, Yvonne De Carlo (who took over the Montez roles at Universal) expected a confrontation when the two first met on the set of <i>Song of Scheherazade<\/i> in early 1946. Instead, Maria Montez was pleasant and friendly, inviting De Carlo home to meet her newborn daughter and giving her advice about films (ask for more lovemaking scenes in close-up) and men (stop seeing the womanizing Howard Hughes) (De Carlo 1987).<\/p>\n<p>In 1969, Mario Montez designed a \u201cCarla, the gypsy wildcat\u201d costume, which now forms part of the Smithsonian collection, to wear on the Charles Ludlam plays <i>Turds in Hell<\/i> and <i>The Grand Tarot<\/i>. Montez was asked to pose in the gypsy costume for the cover of <i>Gaypower<\/i> after the editor thought that photos from an earlier shoot by Tom Harding made Mario look \u201ctoo glamorous.\u201d[You can find the story in Mario\u2019s own handwriting <a href=\"http:\/\/www.johnheys.de\/montez.htm\" target=\"_blank\">here<\/a>]<\/p>\n<p><a href=\"http:\/\/reframe.sussex.ac.uk\/mediatico\/files\/2014\/03\/13-Maria-Thief-Venice.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-medium wp-image-491\" src=\"http:\/\/reframe.sussex.ac.uk\/mediatico\/files\/2014\/03\/13-Maria-Thief-Venice-300x165.jpg\" alt=\"13-Maria-Thief-Venice\" width=\"300\" height=\"165\" srcset=\"https:\/\/reframe.sussex.ac.uk\/mediatico\/files\/2014\/03\/13-Maria-Thief-Venice-300x165.jpg 300w, https:\/\/reframe.sussex.ac.uk\/mediatico\/files\/2014\/03\/13-Maria-Thief-Venice.jpg 470w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a><\/p>\n<p>9. Maria Montez was very ambitious and dedicated to the advancement of her movie star career. She left her husband of almost ten years to pursue her dreams of stardom, agreed to different publicity stunts to get noticed (including a fake RAF boyfriend) and eventually moved to France to continue making films and to become a legitimate actress after she burnt her bridges in the studio system (successfully suing Universal and two independent producers for breaches in her contracts).<\/p>\n<p>Ren\u00e9 Rivera, however, never left his clerical day jobs while performing regularly as Mario Montez. In his forties, after the underground arts scene changed in the 1970s, Rivera left New York City for Orlando, Florida and stopped performing in drag. He spent the following three decades out of the spotlight, working and living with his partner, until finally he \u201cgot into costume\u201d once more to offer testimony as Mario Montez in the documentary <a title=\"Jack Smith and the Destruction of Atlantis\" href=\"http:\/\/www.youtube.com\/watch?v=8AWRGH8jIJY\" target=\"_blank\"><i>Jack Smith and the Destruction of Atlantis<\/i><\/a> (2006).<\/p>\n<p><a href=\"http:\/\/reframe.sussex.ac.uk\/mediatico\/files\/2014\/03\/14-Mario-Lazy-Summer-Afternoon.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-medium wp-image-492\" src=\"http:\/\/reframe.sussex.ac.uk\/mediatico\/files\/2014\/03\/14-Mario-Lazy-Summer-Afternoon-300x165.jpg\" alt=\"14-Mario-Lazy-Summer-Afternoon\" width=\"300\" height=\"165\" srcset=\"https:\/\/reframe.sussex.ac.uk\/mediatico\/files\/2014\/03\/14-Mario-Lazy-Summer-Afternoon-300x165.jpg 300w, https:\/\/reframe.sussex.ac.uk\/mediatico\/files\/2014\/03\/14-Mario-Lazy-Summer-Afternoon.jpg 470w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a><\/p>\n<p>10. The story that Maria Montez drowned in her bath while dreaming of her cinematic comeback is as apocryphal\u2014and misogynist\u2014as that of Lupe Velez choking on her own vomit in a toilet. At the time of her death (due to accidental drowning caused by heart failure), the happily married Montez had announced she would make her long-delayed debut in Spanish cinema (playing the Duchess of Alba opposite her husband). There were also plans for at least another Italian film, a play in London (<i>The Happy Isle<\/i>, written by her husband for her Parisian stage debut), and possibly US television.<\/p>\n<p>Mario Montez did enjoy a comeback of sorts in the years prior to his death, after accepting an invitation to participate in a 2009 Jack Smith retrospective in Berlin. He then returned to New York for a daylong <a href=\"http:\/\/www.nydailynews.com\/entertainment\/tv-movies\/columbia-u-holds-tribute-mario-montez-boricua-drag-performer-warhol-era-article-1.173194\" target=\"_blank\">symposium<\/a> in his honor at Columbia University (2010) and collaborated with artists <a href=\"http:\/\/vimeo.com\/31404717\" target=\"_blank\">Conrad Ventur<\/a> and <a href=\"http:\/\/vimeo.com\/36763108\" target=\"_blank\">John Heys<\/a>. He was also honored with a lifetime achievement Teddy Award at the 2012 Berlin Film Festival, presented by John Waters.[4. Douglas Crimp (2002; reprinted in 2012) and Juan Antonio Su\u00e1rez (2008) published essays that brought some scholarly attention to Mario Montez\u2019s work in Andy Warhol\u2019s <i>Screen Test #2 <\/i>(1965) and Jos\u00e9 Rodriguez-Soltero\u2019s <i>Lupe<\/i> (1966), respectively. Also, Frances Negr\u00f3n-Muntaner\u2019s chapter (2004) about Holly Woodlawn (the other Puerto Rican Warhol superstar) mentions Montez and Arnaldo Cruz Malav\u00e9 (2007) critiqued Crimp\u2019s first essay about Montez in his book about Keith Haring\u2019s Puerto Rican lover Juanito Xtravaganza. Post-comeback, Crimp (2012), Su\u00e1rez and Cruz Malav\u00e9 published articles revisiting Mario Montez and\/or <i>Lupe<\/i>. The last two are part of a dossier (Ramos 2012) that is nominally about Jos\u00e9 Rodriguez-Soltero, but is also largely about Mario Montez.] Four months later, on June 2012, the Dominican Republic celebrated\u2014without Mario\u2014numerous events commemorating the centenary of Maria Montez\u2019s birth.<\/p>\n<p align=\"center\">* * *<\/p>\n<p>In interviews, Mario Montez talked about Maria Montez with genuine affection and admiration. Interviewed for the 2012 Teddy Awards, Mario said about Maria: \u201cShe had a very peculiar accent\u2026 it\u2019s fascinating to hear her talk.\u00a0 She was an amazing woman.\u201d His words reminded me of a line from <a href=\"http:\/\/www.youtube.com\/watch?v=7bQgHLHv1qQ\" target=\"_blank\"><i>The Boys in the Band<\/i><\/a>\u00a0 in which Emory, the \u201ccampy\u201d (effeminate) gay character snaps back: \u201cWhat have you got against Maria [Montez]\u2014she was a good woman.\u201d\u00a0 In the movie, the reference is one of the play\u2019s many inside jokes (starting with the Judy Garland reference on the title) about gay culture. However, when Mario Montez describes his namesake as \u201camazing,\u201d his words sound sincere, without any trace of irony and parody expected in camp appreciations. In the interviews I\u2019ve seen, people smile politely as Mario talks about Maria. That reaction strikes me as a mix of sympathetic bafflement (\u201cI still don\u2019t get it\u201d) and subtle respect for that special bond between fan and star, between artist and muse, between two performers who played it sexy and sweet for the cameras in fascinatingly unique ways.<\/p>\n<p align=\"center\"><b>Works Cited<\/b><\/p>\n<p>Aumont, Jean-Pierre. <i>Sun and Shadow<\/i>. New York: Norton, 1997.<\/p>\n<p>Cotten, Joseph. <i>Vanity Will Get You Somewhere<\/i>. San Francisco: Mercury House, 1987<\/p>\n<p>Crimp, Douglas. <i>\u201cOur Kind of Movie\u201d: The Films of Andy Warhol<\/i>. MIT Press, 2012.<\/p>\n<p>Cruz-Malav\u00e9, Arnaldo. <i>Queer Latino Testimonio, Keith Haring, and Juanito Xtravaganza<\/i>. Palgrave Mcmillan, 2007.<\/p>\n<p>De Carlo, Yvonne. <i>Yvonne: An Autobiography.<\/i> New York: St. Martin\u2019s Press, 1987.<\/p>\n<p>Gregg, Ronald. \u201cFine Vintage\u201d (2011) http:\/\/www.movingimagesource.us\/articles\/fine-vintage-20110415<\/p>\n<p>Hoberman, J. \u201cMario Montez, Warhol Superstar, Dies at 78.\u201d Blouin Artinfo (March 10, 2013) http:\/\/www.blouinartinfo.com\/news\/story\/966735\/mario-montez-warhol-superstar-dies-at-78<\/p>\n<p>&#8212;&#8211;. \u2018Jack Smith: Bagdada and Losterrealism.\u2019 Eds. J. Hoberman and Edward Leffingwell. <i>Wait for Me at the Bottom of the Pool: The Writings of Jack Smith<\/i>. New York &amp; London: High Risk Books, 1997. 14-23.<\/p>\n<p>Johnson, Dominic. <i>Glorious Catastrophe: Jack Smith, Performance and Visual Culture<\/i>. Manchester: Manchester UP, 2012.<\/p>\n<p>Mason, Jerry. \u2018Fair and Sultry: Maria Montez has changed in the last year\u2014she says\u2026\u2019 <i>Los Angeles Times<\/i> (Mar 12, 1944): F15.<\/p>\n<p>Montez, Maria. \u2018Getting to Hollywood A Career Within Itself.\u2019 <i>The Atlanta Constitution<\/i> (Sept 19, 1944): 10.<\/p>\n<p>Negr\u00f3n-Muntaner, Frances. \u201cMaria Montez.\u201d <i>Latinas in the United States: A Historical Encyclopedia<\/i>. \u00a0Eds. Vicki L. Ruiz and Virginia S\u00e1nchez Korrol. Bloomington: Indiana University Press, 2006. 485-487.<\/p>\n<p>&#8212;&#8211;. <i>Boricua Pop: Puerto Ricans and the Latinization of American Culture<\/i>. New York: NYU Press, 2004.<\/p>\n<p>P\u00e9rez Arnay, Antonio. <i>Mar\u00eda Montez, la reina del tecnicolo<\/i>r. Islas Canarias: Filmoteca Canaria, 1995.<\/p>\n<p>Ramos, Julio. \u201cUn cineasta boricua en el underground nuyorkino. Nota introductoria al dossier Jos\u00e9 Rodr\u00edguez Soltero\u201d <i>La fuga <\/i>(2012). http:\/\/www.lafuga.cl\/un-cineasta-boricua-en-el-underground-nuyorquino\/557.<\/p>\n<p>Shaw, Lisa. <i>Carmen Miranda. <\/i>Basingstoke, Hampshire: Palgrave Macmillan, 2013.<\/p>\n<p>Siegel, Marc. \u201cPassages: Mario Montez (1935-2013).\u201d <i>Artforum<\/i> (October 22, 2013). http:\/\/artforum.com\/passages\/id=43473<\/p>\n<p>Su\u00e1rez, Juan Antonio. \u201cThe Puerto Rican Lower East Side and the Queer Underground,\u201d\u00a0<em>Grey Room<\/em>\u00a032 (2008): 6-37.<\/p>\n<p>Tavel, Ronald. \u201cMaria Montez: Anima of an Antediluvian World.\u201d <i>Flaming Creature: Jack Smith, His Amazing Life and Times<\/i>. Eds. Edward Leffingwell, Carole Kismaric and Marvin Heiferman. London: Serpent\u2019s Tail, 1997. 88-105.<\/p>\n<p>Vicens de Morales, Margarita. <i>Mar\u00eda Montez, su vida<\/i>. Santo Domingo: Editora Corripio, 2003.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Medi\u00e1tico\u00a0is delighted to present below an essay on Latina star of the 1940s\u00a0Maria Montez, and Warhol superstar and drag pioneer&#8230;<\/p>\n","protected":false},"author":18,"featured_media":476,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[2,88,87],"tags":[],"class_list":["post-461","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-film","category-latinoa","category-queer"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/reframe.sussex.ac.uk\/mediatico\/files\/2014\/03\/0-Mario-Maria-1.jpg","jetpack_shortlink":"https:\/\/wp.me\/p49QSj-7r","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/reframe.sussex.ac.uk\/mediatico\/wp-json\/wp\/v2\/posts\/461","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/reframe.sussex.ac.uk\/mediatico\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/reframe.sussex.ac.uk\/mediatico\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/reframe.sussex.ac.uk\/mediatico\/wp-json\/wp\/v2\/users\/18"}],"replies":[{"embeddable":true,"href":"https:\/\/reframe.sussex.ac.uk\/mediatico\/wp-json\/wp\/v2\/comments?post=461"}],"version-history":[{"count":26,"href":"https:\/\/reframe.sussex.ac.uk\/mediatico\/wp-json\/wp\/v2\/posts\/461\/revisions"}],"predecessor-version":[{"id":611,"href":"https:\/\/reframe.sussex.ac.uk\/mediatico\/wp-json\/wp\/v2\/posts\/461\/revisions\/611"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/reframe.sussex.ac.uk\/mediatico\/wp-json\/wp\/v2\/media\/476"}],"wp:attachment":[{"href":"https:\/\/reframe.sussex.ac.uk\/mediatico\/wp-json\/wp\/v2\/media?parent=461"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/reframe.sussex.ac.uk\/mediatico\/wp-json\/wp\/v2\/categories?post=461"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/reframe.sussex.ac.uk\/mediatico\/wp-json\/wp\/v2\/tags?post=461"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}